The world is changing and so is RED BULL.
This is a complete rebrand and ad Campaign for the new Red Bull.
Find your wings! "While you were" Ad Campaign is a play on culture and the current state of the world. We curate our life through our phones, but what happens when you look up? Everything. Create your own story, find what makes you fly with the new Red Bull.
Creative Director, Copywriter, Designer by Mel Blanchard Gong
(All Contents Speculative)